Isaiah Mustafa as The Old Spice Man. Image via Wikipedia
A year ago, Old Spice ran what might be its most popular ad campaign to date, starring Old Spice Man Isaiah Mustafa, also known as THE MAN YOUR MAN COULD SMELL LIKE (yes, the caps are deliberate. He’s just that epic).
In the original commercial, Mustafa encouraged women to buy Old Spice for their men to keep them from smelling like “lady-scented body wash.” His suave, confident delivery, along with the absolutely ridiculous style of the commercial itself, made him an instant hit (I can’t stand the smell of Old Spice, yet I was tempted to buy a bottle for my last boyfriend). It became so popular that even Sesame Street ran its own spoof, starring Grover in “Smell Like a Monster.”
This month, Mustafa returned to reprise his role (this time as the Old Spice “MANta Claus”) in an online campaign to distribute “a kingly gift to all the living people around the world.” The gifts and their recipients are nothing short of hilarious, including a “handsome cross-stich pillow schematic” to the elderly women of the world, “traffic happiness” in the form of a green light to commuters in Shanghai, and a “large collection of super manly gifts” to the manly men of the world.
There are a total of thirty-three clips on the Old Spice youtube channel, but these three are my absolute favorites. Get ready for some holiday cheer, grandiose claims, and plenty of laugh-out-loud funny. I recommend setting down any and all beverages. 😛
To the Lorraines of the world, a custom R&B slow jam:
To Australia, the gift of its creation 1.5 kabillion years ago (on a Tuesday):
To all the women in the world, the gift of his heart:
December 21, 2011 at 4:24 am
Oh, Lena, these are a SCREAM! I love the Old Spice Man, and I remember that Sesame Street spoof, LOL. Thank you for the great laugh in the midst of all things frantic!
Kathy
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December 22, 2011 at 12:07 am
So glad you enjoyed them, Kathy. And isn’t that Sesame Street spoof fantastic? I love the way they play with pop culture references on that show.
December 21, 2011 at 6:01 am
Brilliant.
I’m not a fan of Old Spice either, reminds me of my father — fine on him not on My Guy so much, LOL
Have a wonderful holiday Lena!
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December 21, 2011 at 8:44 am
I’m an island….I love the smell of Old Spice! Ha!
And these commercials are great!
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December 21, 2011 at 8:51 am
I remember the Old Spice commercial, but how I wish I had seen the Sesame Street spoof! 🙂 Thanks for the laugh.
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December 21, 2011 at 9:07 am
How funny! I didn’t know he was making anymore commercials. I just wonder if he talks that way in real life. I can’t imagine him asking to pass the salt with that voice. I guess as long as he does it with his shirt off…
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December 21, 2011 at 10:17 am
SO funny! loved it.
Thanks for the giggle.
December 21, 2011 at 10:48 am
I just love the Old Spice guy! Best campaign ever. “I’m the man your man could smell like”! hehe makes me giggle.
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December 21, 2011 at 10:54 am
Ha! Great stuff, Lena. Thanks for the mid-week laugh!
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December 21, 2011 at 12:03 pm
Fabulous! I love the Old Spice guy. Thanks for sharing these great videos.
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December 21, 2011 at 1:37 pm
Thanks for the laugh Lena!
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December 21, 2011 at 3:11 pm
Very funny, Lena. I remember when my dad wore Old Spice. Yes, it did have its day of popularity. 🙂
Here’s wishing you a wonderful holiday season!
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December 21, 2011 at 3:14 pm
O.M.G. these are absolutely ahhhmazing! LOVE IT!!
Pluck my eyebrows in the shape of ballerina slippers. HYSTERICAL!
Thanks for sharing – totally made my night!
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December 21, 2011 at 5:38 pm
Ha ha ha! That’s so funny! I remember when I was seven or so giving Old Spice to my grandpa and Great Uncle for Christmas. The smell will always make me think of them.
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December 21, 2011 at 8:30 pm
Hilarious, Lena! I don’t like Old Spice too much but even if I did, these commercials wouldn’t convince me to buy it 🙂
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December 22, 2011 at 8:40 pm
I actually love the smell of Old Spice, and even though I’ve seen these commercials before, they make me laugh out loud each time 🙂 Thanks for sharing. They were a good de-stressor among wrapping presents.
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